Previously, we’ve discussed merchandising elements such as product placement, ‘grab & go’ table displays, vignettes, product mix percentages and selling to trend.
End cap displays are equally important in showing customers how to use your products in their homes and businesses or events, especially for the holidays.
Even if you don’t have a physical location, you can create sales buzz by building displays and sending photographs out by email and social media.
What are two of the six keys to end cap success? Tell a story and mind the details. To see how, along with more than a dozen end cap display photos, read on.
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