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Beginning with the September issue, Florists’ Review subscribers can access a digital edition of the magazine. The fall wedding issue comprises eight inspirational and informative wedding-related articles and photo features as well as must-read business articles, including one by Tim Huckabee, FSC, president of FloralStrategies.
If you are a subscriber to Florists’ Review, you should have received your digital edition via email.
If you are a subscriber and did NOT receive your digital edition, check you spam mail and/or update your email address HERE to begin receiving future digital editions.
Floral industry members from South Florida to South Carolina shared stories of frustration, product loss and facility damage, power outages, flooding, disrupted supply chains — and also, big sighs of relief — with the Society of American Florists (SAF), which was forced to cancel its 133rd annual convention scheduled for Sept. 6-9 in Palm Beach, Fla.
Hurricane Harvey, and later Tropical Storm Harvey left an unimaginable trail of destruction along 300 miles of the Gulf Coast in Texas and Louisiana. The storm left tens of thousands of people in those states reeling, but floral industry members have come together, frequently via social media, to spread information, share updates and offer support.
For a new series titled “Natura Insects,” Montreal-based artist Raku Inoue arranged a variety of fresh blooms and leaves to create the delicate components of stag beetles, butterflies and other insects.
Autumnal hues are gorgeous colors, but they can get a little bit mundane. HGTV offers ideas for incorporating these comforting shades into unexpected and unique color schemes to help your designs turn over a new leaf.
Greenery has been a motif among the achingly hip for at least three years, when blouses flecked with leaves and palm trees and massive birds of paradise first strutted down the runways at Marc Jacobs. And now, the “tropicalia” is finding its way indoors, as young people turn their apartments into “house jungles.”
Others terms used to describe decorating with plants include “urban rain forest,” “jungalow” or “urban wilding.”
A documentary film, Corso Zundert, about the “world’s largest flower parade,” recently made its premiere. The film is about the people of Zundert — a village in the south of Holland — who create extravagant flower-covered floats for “the largest corso in the world.” This year’s corso was Sept. 3-4.
The short 20-minute film follows Texas artist Gil Bruvel as he discovers this unique community and what drives them to carry on this 80-year tradition of creating spectacular floral art. Each float is designed and built by residents from 20 neighborhood teams who volunteer their time every year.
Marketing-minded florists around the country leveraged the excitement surrounding the total solar eclipse on August 21, with floral designs themed around the singular event. The next total solar eclipse in the US will occur in just six-and-a-half years, on April 8, 2024.
The award recognizes a Teleflora-member florist who best embodies the legacy of Teleflora’s former chairman, Tom Butler. Paul Raimondi was presented the award in Baltimore by Jack Howard, executive vice president of national accounts at Teleflora.
The spectacular European floral design event known as Fleuramour, held at Alden Biesen castle in Bilzen, Belgium, starts Sept. 22 and runs through the 25th. It features dozens of floral designers from 13 countries and will welcome more than 15,000 visitors.
The theme of this year’s event is “Culture,” and the floral designers will style their creations through the worldview and way of life of a people, but also through other values, customs and traditions of certain cultures.
Click here to see a slideshow of spectacular floral designs from previous events.
And click here to check out the floral designers, a photo gallery and video of last year’s event, and the schedule of events for this year’s edition.
Also, watch for complete coverage of Fleuramour 2017 in the November issue of Florists’ Review.
The biennial Colombian flower show expects to draw 5,500 visitors from around the world to the Oct. 4-6 event in Bogota, including more than 300 companies from more than 15 countries that will showcase their products and services.
A federal judge in Texas recently struck down the controversial Obama-era overtime rule that would have more than doubled the minimum salary level required to exempt executive, administrative and professional employees from eligibility for overtime.
From the owners of San Francisco’s Studio Choo Florists come 100 year-round wreath, swag and other design ideas to make with flowering and leafy branches. Included are hundreds of step-by-step photos, tutorials covering basic techniques, and product sourcing and care information.
Hardcover. 272 pages.
WRB115 - $24.95
See photos from the book and place your order here.