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Tuesday, November 13, 2018

Oasis Idea Weekly

November  2018
He Created Floral Doorway Art. They Became a Traffic-Stopping Sensation.
Can floral doorway displays showcase your flower artistry and promote your business for a decade?
They can when your designs are so sensationally gorgeous they literally stop traffic.

Internationally-acclaimed florist Neill Strain and his team build larger-than-life seasonal exterior installations that create visual pathways into the store.


The just-installed 2018 Holiday Display at Neill Strain Floral Couture in London, England .
In 2008, these signature floral doorways successfully introduced Neill's boutique to the affluent Central London District of Belgravia. 

And then his on-trend outdoor designs became a social media sensation as did the boutique.

In this week's IDEA Weekly blog, Neill shares his insights on how you can use floral doorway displays that showcase your floral art and put your floral business on the map.
To view the blog, click the image above or green button below. 
Floral Design IDEAS Video
How to quickly add zest and heart to arrangements 
Smither-Oasis Floral Design Director Frank Feysa AIFD, CFD, PFCI gives some quick tips for how to add zest and "heart" to your designs with adhesive-backed felt shapes. Video length is 45 seconds. 
Every OASIS Floral Products product in detail—and more!
Oasisfloralproducts.com has the complete information you need on every available OASIS Floral Products product including sizes and colors. You'll all find floral recipes, how-to videos, design ideas and inspiration. If you have questions, ideas or concerns and for order support, contact customer service at 1-800-321-8286 or support@oasisfloral.us.

Christina Burton-Fox AIFD floral artist & instructor

Slow Flowers Newsletter

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SLOW FLOWERS Member PR Opportunity:
Houzz.com Thanksgiving & Holiday Editorial
Thanksgiving Submissions: Due 11/16
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Share your THANKSGIVING Flowers!
Slow Flowers is a HOUZZ.COM 
contributor and that means Slow Flowers members enjoy an editorial benefit! We're compiling a gallery of the best tablescapes and centerpieces to showcase floral ideas for readers' Thanksgiving feasts and you're invited to participate in this PR opportunity. Here's what to do:
  • Submit up to 3 images of your designed/arranged centerpiece creations suitable for Thanksgiving decor
  • Include a brief list of ingredients (farm source list preferred)
  • Deadline: Friday, November 16th
  • Send to debraprinzing@gmail.com
Holiday Submissions: Due 12/7
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Share your HOLIDAY Wreaths & Centerpiece Ideas!
Slow Flowers has a December HOUZZ.COM piece planned, too -- 
share your Wreaths and Centerpieces to showcase Holiday & Home Decor ideas. Here's what to do:
  • Submit up to 3 images of your designs for December Holiday decor
  • Include a brief list of ingredients (farm source list preferred)
  • Deadline: Friday, Dec. 7th
  • Send to debraprinzing@gmail.com
Early-Bird Pricing through Dec. 31st
SLOW FLOWERS SUMMIT 2019
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Christina Burton-Fox AIFD floral artist & instructor

Thursday, November 8, 2018

Grand Central Floral Newsletter

A Next Generation Multimedia Company
For the Floriculture Industry


The Latest Stories in Floriculture

Industry Superstars Shine Bright at WF&FSA 2018-Check Out Our 25 Most Favorite Moments!

Close to 750 wholesale floral industry professionals from around the world came together for WF&FSA’s 2018 Floral Distribution Conference in Miami, including more than 100 exhibitors and 200 wholesalers. The event featured a highly anticipated global panelist session... Read More
Share this FREE Newsletter with your team!

Rock Stars of the Industry

Petal It Forward Delivers Joy, Tears and Inspiration

The Society of American Florists’ 2018 Petal It Forward initiative brought out the best in people all over the country, reminding them of the powerful, positive effect of flowers on individuals’ lives, and giving florists an... Read More
 

Tricks of the Fresh Cut Trade

PHOTO GALLERY: 15 Stylish Thanksgiving Table Settings

From easy, elegant place settings to personalized mini pumpkins to bright, vivid oranges and rich browns, you are sure to find something you will love in these photos of beautiful table settings, centerpieces and... Read More
 

Tricks of the Plant Trade

Succulent Plants: 11 Types of Succulents and How to Care for Them

The succulent trend is showing no sign of slowing down, as their unique appearance, hardiness and versatility has made them incredibly popular amongst green and black thumbs. Succulent plants come in a huge... Read More
 

Industry Events

2019 China International Floriculture Trade Fair (Flower Expo China); March 17th -19th; Guangzhou International Sourcing Centre, China

The Flower Expo China 2019 is a professional exhibition with global influence that is sure to be spectacular!  Plan to attend the Flower Expo China 2019 held in... Read More
 

Career Builders

Productivity-Boosting Scents: Grand Central Floral

Scent can be an incredible ally when it comes to health. For example, they can help you calm down or have an invigorating effect. They can help lull you to sleep and even act as a mild painkiller! But what most people... Read More
 

Colors and Trends

How To Make Gorgeous ‘Roses’ Out Of Fall Leaves

The secret to these autumn blooms is freshly fallen, dry leaves. You’ll need to gather about 10 leaves to make each flower. That shouldn’t be a hard task at all. Just walk out your door and scoop up a few vivid handfuls... Read More
 
 

Tech Tips

2nd Annual #FlowerLoveVideoContest

The 2nd Annual #FlowerLoveVideoContest is underway! We are looking for videos of all kinds: testimonials, skits, animation, pets and flowers, giving, receiving, surprise moments, musicals, DIY, or anything else… just as long as it features fresh flowers! Get your entry in... Read More
 

Retail Trends

Holiday 2018: October Survey – Consumers Will Spend 4.1 Percent More During Winter Holidays

Thanks to a healthy economy and strong consumer confidence, NRF expects holiday retail sales in November and December — excluding automobiles, gasoline and restaurants — will increase between 4.3 and... Read More
 

Science & Research

AWESOME VIDEO! The Secret Social Life of Plants

Most of us don’t think about what is going on inside of plants when we are breathing in the fragrant smell of a flower or picking a ripe tomato to eat.  However, there is a plethora of communication going on that we... Read More

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Christina Burton-Fox AIFD floral artist & instructor