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Thursday, March 30, 2017

EFD Student achieves CFD accreditation

I am excited to announce that Mikayla Sessler a graduate of Explore Floral Design and Advanced classes has completed the first step of becoming an Accredited/ AIFD ~ American Institute of Floral Designer.

I have been Accredited/Inducted in 1992 and it has been the best investment of education & inspiration in my Floral Career.  My AIFD family is close to 1,400 from around the world and Mikayla will join that number when she completes the final testing at a National Symposium.  I can't wait to be there as she walks across the stage and joins AIFD!

Exciting things are ahead for Mikayla and anyone that chooses to have a floral career passionate about design and education.

Christina




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Christina Burton-Fox AIFD floral artist & instructor

Tuesday, March 28, 2017

Spray Tips: How To Make Faux Anemones with Design Master Flat Black



Christina Burton-Fox AIFDfloral artist & instructor

Watercolor Ribbon Technique with Design Master Sprays



Christina Burton-Fox AIFDfloral artist & instructor

AIFD's .... FLORAL food for thought



American Institute of Floral Designer's monthly tip for members

What's Working for You?

Submit your tip!
AIFD is always looking for members to send in creative tips and ideas that you use. If you would like to have your idea featured in a monthly Floral Food for Thought send it in, complete with details and pictures if you have them, to Molly Baldwin-Abbott, AIFD's Director of Communication and Marketing, at
molly@stringfellowgroup.net.

March Marketing Tip


Utilizing Spreadsheets to Analyze Profit 
By Jenny Thomasson AIFD PFCI, CFD


Getting a fresh start on a new year is a great time to look at progress in our businesses. Consider coming up with a process to show the profit you make in your event business. Let yourself know how successful it is (or isn't) for the time and money that you put out to accommodate your clients. 

We have always had recipes for our events, ordering using those and staying in line with our costs. This year we are utilizing spreadsheets to look at cost after the events are done thus giving us a total profit on each. Knowing that sometimes when the weekend has passed and the party is over we don't necessarily look back at those specifics. This method has proven worth while for us so far and eye opening to everything that goes into providing large scale design.
American Institute of Floral Designers, 9 Newport Drive, Suite 200, Forest Hill, MD 21050



Christina Burton-Fox AIFD floral artist & instructor

Florist Review Tip of the Week

Mar 27, 2017 

Turn Trash into Treasures
You’ve heard the expression “One man’s trash is another man’s treasure.” And when it comes to leftover bits of ribbon and wire, permanent leaves and blossoms, empty ribbon spools and flanges, and all sorts of other odds and ends stashed around your shop, these items truly can become treasures. So this spring, give your shop a good cleaning, but instead of discarding all those crafty bits, donate them to local preschools, senior centers, art classes and kids’ clubs. You will make room for all your new 2017 merchandise while also supporting your community with an array of creative supplies that can be utilized in any number of craft projects.

Christina Burton-Fox AIFD floral artist & instructor

Thursday, March 23, 2017

Top 5 Florist must do's.... by Floranext

Top 5 Florist Must Do’s – Pinterest

 

With over 150 million users and over 50 billion pins, getting your flower shop brand discovered is so easily done on this image social media site.  Pinterest helps give its users creative ideas with visual impact.


Click To See Why Pinterest Is A Must Do For Florists!


Christina Burton-Fox AIFD floral artist & instructor

Field to Vase dinner tickets on sale now!

Kick Off Spring With Dinner in a California Orchid Greenhouse  

Tickets Are On Sale NOW!

The words "magical" and "enchanting" come to mind when we talk about what a dinner in an orchid greenhouse is like. A select few had the chance to experience such an evening two years ago when the American Grown Field to Vase Dinner Tour was last in Carpinteria. Now, we're back and this year's Field to Vase (F2V) dinner promises to provide the same intoxicating experience for guests. 
 
A beautiful image from our last Carpinteria dinner. We are excited to be back for an orchid lover's dream!

Join us for an unforgettable spring evening at Gallup & Stribling Orchidsin Carpinteria, California, on Thursday, March 30. Just a few miles south of Santa Barbara, Gallup & Stribling Orchids holds a special distinction as one of a handful of....read more


Setting a record high at Len Busch Roses
The Field to Vase Dinner Tour kicks off the 2017 season and brings a little spring to chilly Plymouth, Minnesota this past weekend

Towering centerpieces galore! The tablescape at Len Busch Roses was nothing short of FABULOUS!
The cold temperatures outside were quickly forgotten when the 2017 American Grown Field to Vase Dinner Tour launched last weekend inside the greenhouses at Len Busch Roses in Plymouth, Minnesota.

The dynamic duo of flower farmer Patrick Busch of Len Busch Roses and featured floral designer Sandy Schroeck of Trend On Design challenged themselves by striving to host the "Best 
Dinner in F2V History."

Busch welcomed F2V guests into the greenhouses at Len Busch Roses to experience the peak of...read more

Up Next... We're heading to The Flower Fields
We're heading south to Carlsbad, California, as we revisit one of our most popular F2V destinations, the iconic Flower Fields on April 20, learn more here.

Let's Get Social!
Follow us on Facebook and Instagram for the latest F2V news, special behind the scene moments and live stories! #AmericanGrown #F2V#OriginMatters

(Did you attend last year's tour? Share your stories and pictures by tagging us and help us spread the good news of this year's tour! We'll be watching for your posts!)

 916.441.1701

Christina Burton-Fox AIFD floral artist & instructor

Design Master Spray tips

Millennial brides are seeking more romantic touches to their wedding festivities than ever before.  Along with seemingly casual clutches of just-picked blossoms and foliage in a textural explosion, ribbon... miles and miles of ribbon... are the fashion of today's bridal bouquets!  Mind you, not just an accent to bind the bouquet but an abundance of ribbon streamers flowing to the ground, posed to waft in a gentle breeze or accentuate her every move.  Visualizing the romance?


                                                                                                                                                photo by Erich McVey Workshop

Ranking tops on the ribbon lists are hand dyed silks with rich colors blended in a watercolor effect.  GORGEOUS!  Simply gorgeous. 


                                                                                                                                                 photo by Naomi Kenton

I know you creative types.  You're starting to ponder, 'how can I hand dye ribbons?'.
Am I right?

A friend of ours demonstrates (in the video below) how she transforms stock ribbon into artisan watercolor ribbons for her clients using Design Master color sprays... and our special design tool.  The easy technique works on various fabrics including silk, wool, acetate, polyester or cotton and on fabric items besides ribbons!  Experiment in monochromatic or get your analogous on for a little livelier color combination.     Let your color artist shine!  Personalize the needed color yourself then charge for premium ribbon... a creative color solution for your design business.


 
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Christina Burton-Fox AIFD floral artist & instructor