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In this newsletter are a selection of articles published over the recent past in Flowerweb.Com; that we hope will be inspiring to you as much as they were to us. If you have any article that you feel will be an inspiration to colleagues in floristry, please feel free to share with us and we will include it in the website as well as in one of our subsequent newsletters. ENJOY
At Alden Biesen during this year’s edition of Fleuramour ‘Passion For Flowers’, Belgian Floral Artist Tom De Houwer transformed the Courtyard into a gorgeous and powerful depiction of the sheer strength of Mother Nature. The dazzling mega arrangement was an eye-opener with a deeper meaning under this year’s theme ‘Urban Roots’. READ MORE
Fall is here, and it is said that during this season, every leaf is a flower. As the radiance of Autumn fills the air, we felt obligated to dish out some timely inspiration. For floral artists, many colors come to mind and hand as you weave together elaborate designs. Check out these FIFTEEN fascinating floral designs fit for the season. We hope that these will serve as inspiration to you this season. READ MORE
Dutch Master florist Lana Bates was one of the participating artists during the event and her presentation which included Porta Nova Red Naomi roses was as beautiful and as poetic as can be. Aptly titled, Lana’s composition was a portrayal of the importance of loving our very existence and embracing life to the fullest. READ MORE
Colored by gerbera promotion committee gerbera, with four new inspiration boards for this fall. "In four inspiration boards we show you the trends for autumn, winter and Christmas 2018!" Autumn Inspiration - Styling Light & Dark AND Winter Inspiration - Powder Pastels & Surprising X-Mas. READ MORE
Every year during the Radical Innovation Awards elaborate and imaginative hotel designs are featured. This year, the number two overall creative designed a hotel centered on aquaponics - a system that combines raising fish and cultivating plants in water. READ MORE
Take a walk in a flowery paradise We are getting closer to the most long-awaited French floral event of 2019, and finally - 7 month before the official opening - Nantes’ International Floralies has officially opened its online box office. READ MORE
14 Bewitching Halloween Arrangements with Midnight Foam
October 16, 2018
Vampires wear it. Bats, cats and spiders can be it. Authentic witches’ cauldrons only come in it.
But as the 14 elegant designs here clearly show, the black in Midnight Floral Foam is more delightful than frightful when it comes to creating Halloween floral designs.
Why black foam for your Halloween (and fall) floral designs?
As Sharon OASIS Floral Design Director Sharon McGukin writes in this week's IDEA Weekly blog, you can create visual depth with black foam. You can also use Midnight foam as a design element without adding time and materials to wrap, spray or cover green foam.
Black is Elegant
Think of Midnight as the little black dress of floral foam. While green foam is still the workhorse, black foam takes designs upscale. You’re not going to wear it everywhere, but everyone should have it in their repertoire.
And black and Halloween go together like pretty and flowers.
To help you bewitch your prospects, see the 14 Halloween and fall designs using Midnight, six of them with recipes, along with floral mechanics tips in this week's blog.
To view the blog, click the image above or green button below.
Every OASIS Floral Products product in detail—and more!
Oasisfloralproducts.com has the complete information you need on every available OASIS Floral Products product including sizes and colors. You'll all find floral recipes, how-to videos, design ideas and inspiration. If you have questions, ideas or concerns and for order support, contact customer service at 1-800-321-8286 or email@example.com.
Don’t miss out on seeing these 25 epic rose varieties from SAF’s Premier Product Showcase 2018! 5,000 stems of the best flowers and unique plants on the market were on display during one of the industry’s biggest flower and plant competition. Dozens of growers and breeder... Read More
Floral industry members in 42 states and the District of Columbia have notified the Society of American Florists of plans to participate in this year’s Petal It Forward event. That leaves 10 states to go — Hawaii, Maine... Read More
Filled with rich colors and textures, these rustic arrangements of fall wedding flowers capture the spirit of the season – not to mention the romance of your big day. Take a look at all 25 – they are stunning!... Read More
NEW ORLEANS (AP) — The outlook for American-grown roses is becoming a bit less rosy, with the spread of an incurable virus that’s causing major damage to the nation’s $250-million-a-year rose business... Read More
The Duke and Duchess of Sussex’s wedding florist Philippa Craddock has opened up about the mammoth task of arranging the flowers for the royal couple’s wedding – as well as the one thing that went wrong... Read More
For the most part, you are able to consciously choose whom you surround yourself with. You choose your friends and can decide which family members you want to spend time with; however, you cannot choose your... Read More
Deciding how to decorate for Thanksgiving is one thing, but deciding which colors to decorate in is a task in and of itself. You could opt for the standard brown, yellow, orange, and red, but let’s be honest — those combos... Read More
CHICAGO – July 9, 2018 – IRI® announced today that it is integrating both fixed and random-weight floral department data into its perimeter market measurement service, which currently features fresh department views for... Read More
On days when you are stuck in the office or you just can’t be bothered to visit a flower shop or flower market, the best flower delivery in Singapore can save the day. In case you forgot to buy a gift for your wedding... Read More
When NASA sends humans to Mars, the astronauts are going to need lots of food for the trip. But freeze-dried prepackaged meals for a 2.5-year mission to the Red Planet can take up a lot of weight and room... Read More