Florists Review May E-newsletter

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www.floristsreview.com                    May 2016                                 800-367-4708
	RAINBOW CENTERPIECES In glass vessels cheerfully wrapped with various colors of electrical tape, these jovial arrangements promise to brighten homes and picnic tables for summer gatherings. Click here to find out how to create these eye-catching centerpieces.
	PROBLEM SOLVED A reader asks what she can do to prevent cut Hydrangeasfrom wilting prematurely in her summer designs. Click here to read suggestions from Florists’ Review’s floral design coordinator Lori McNorton.
	RESEARCH OFFERS INSIGHTS INTO FLORAL PURCHASING Do you know which generation has the highest appreciation of flowers? How about the most common reason consumers give for purchasing flowers? Those questions and more are answered in a new study of consumers’ floral buying habits. Click here to read the rest of the story.
	FLOWERS AND ART ARE TAKING OVER THE BRONX “Impressionism: American Gardens on Canvas"showcases paintings portraying floral compositions alongside arrangements of the same flowers at the The New York Botanical Garden. Click here to learn more.
	LEARN FROM THE INDUSTRY'S BEST AT THE IGC SHOW The experts at Florists’ Review and Super Floral are presenting four education sessions at ICG Chicago and EIGC – The Eastern Show for IGCs. Click here to learn more.
	VERANDA: THE ROMANCE OF FLOWERS A recent book from Veranda magazine editor in chief Clinton Smith features hundreds of flower arrangements in exquisite home décor settings. Click here to learn more about this book.