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Tuesday, October 22, 2013

Florists Review tip of the week

October 21, 2013

Florists Review Tip of the Week


Treat young visitors – and their parents

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Halloween is a great time to scare up some extra shop traffic. Many costumed kids and their parents will be attending a wide range of festivities on Thursday the 31st and even the weekend before the holiday.

Consider offering a treat of some sort for any children visiting the store in costume – a colorful carnation or chrysanthemum tied with orange and black ribbon is a welcome change to the onslaught of candy, though sweet treats are always a hit as well.

For the parents, surprise them with a discount coupon or bloom of their own to encourage repeat visits. Or, ask them to add their names and emails to your list and be entered in a drawing for a small prize.

With 10 days out, there's still time to offer a quick holiday promotion. Use your Facebook, Twitter and e-mail lists to spread the word.

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