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Monday, December 14, 2020

America's Floral Farms Field Notes

Field Notes From America's Floral Farms
December 10th, 2020
Pyramid Flowers and B-Fresh Floral give a Boost to Certified American Grown
For Fred Van Wingerden, the Certified American Grown organization has provided the strong voice that flower growers need in order to address the barrage of challenges they face.

From competition from foreign growers to government regulation, American flower growers need the organization to represent them, said Van Wingerden, president of Pyramid Flowers in Oxnard, California.
Create A Legacy For The Future Of American Grown Cut Flowers & Greens

As you may have heard, Certified American Grown is transitioning from a marketing and governmental relations group under the auspices of the California Cut Flower Commission to an independent trade association that will represent cut flower and greens farmers nationwide.

Support the Future of American Grown HERE.
America's Flower & Greens Farmers Have Just What You Need to Deck the Halls!
In a year (and holiday season) like no other, we’re all feeling a need to add a little extra holiday cheer to our homes. There’s simply no better way to make that happen than decking the halls with flowers and greens from America’s flower-farming families!
They’re making it easy with a host of specials and programs designed to help you affordably bring fresh fir and floral joy to your home. And florists, they’ve got offers for you, too!


Read more HERE.
A Reimagined Rose Parade Celebration Is Coming for 2020!
The annual Rose Parade may not be able to host the traditional pomp and circumstance, but they won’t let January 1 pass without celebrating the New Year in spectacular fashion. Join them as they host their reimagined New Year celebration featuring live-to-tape musical and marching band performances, heartwarming segments about the Rose Parade, celebrity guest appearances and more.


Read more HERE.
CAG Marketing Agency Wins Award for COVID-19 Marketing Efforts
The 5th annual Shorty Social Good Awards honored Rock Harbor Marketing (the marketing agency managing Certified American Grown and the California Cut Flower Commission) with GOLD for 'Best Call To Action' for their COVID-19 campaign: SAVING THE CALIFORNIA FLOWER FARMERS.

Read more HERE.
Heart image for American Grown
Origin Matters is a production of:

Christina Burton-Fox AIFD floral artist & instructor

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