Become a floral expert. If you are struggling to find a floral design experience so you can learn to create beautiful floral designs...the flower classroom is your floral education destination.
I give you the hands on tools to achieve amazingly BEAUTIFUL floral designs.
I provide: quality content+quality flowers+quality design skills=floral artist.
Floral Classes by appointment
Floral Design classes by appointment
Consumer Bunch Floral Design Class
Learn to create a beautiful round design in water. We cover the principals and elements of design, color theory, the care and handling of flowers for longevity+ so much more! All in 2.5 hours of FLOWER FUN����
Everything is included, you bring the creative spirit, and a friend. And go home with an AMAZING floral design.
Class size: 2 students. $95 each
evenings 6:30-9pm begin April 6, 2020
Have a different topic you are interested in learning more about....Contact me for pricing and set your appointment.
I am looking forward to meeting you in the classroom and sharing my floral passion and knowledge with you!! I love to learn new things....Hope you do too!!
Monday, December 12, 2016
Florists Review tip of the week
Florists Review Magazine Tip of the week
Dec 12, 2016
Markdown to Clear Holiday Inventory
We hope your Christmas season has been a tremendous success so far, but even if it’s been record-breaking, it’s likely that you still have some merchandise that needs to be discounted and moved out before the holiday. You could start with a simple 20 percent discount and increase it as Christmas nears, but a new approach to markdowns may provide additional sales and help you more effectively clear out, so you can start 2017 with a clean slate.
A few options for markdown strategies:
1. Mark down different categories of holiday inventory, like candles or ornaments, each day, and let your customers know what’s currently on sale.
2. BOGO (buy one, get one) is a popular sales concept and can be used in a variety of ways besides just “get one of equal or lesser value … .” Try combining products, like “Buy a wreath, and get anything with the color red in it for half price” or “Buy a centerpiece, and get a pair of coordinating accents for half price.”
3. If you prefer to stick with a basic 20 percent, it might be more effective to present your discount as $10 off for every $50 spent. The flat rate of $10 is easier for customers to visualize, and it’s easily represented in your marketing by a $10 bill.
Try one of these approaches this year, and gauge your clearance sales. If you’re not satisfied with the results, make a note, so you can be reminded to try a different approach next year.
Christina Burton-Fox AIFD
floral artist & instructor