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Christina Burton-Fox AIFDfloral artist & instructor
Thursday, June 29, 2017
American Flowers Week 2017
American Flowers Week 2017
It's Here! The 3rd Annual American Flowers Week - June 28-July 4
Are you Joining the Campaign? Participating in American Flowers Week is easy -- and really doesn't cost a penny!
Here are 5 Actions you can take to promote yourself, your flowers and your community beginning today through July 4th:
Use the #AmericanFlowersWeek hashtag on your social posts -- Facebook, Instagram, Twitter & Pinterest.
Share images of your flowers today and every day of the campaign. The goal is to get American grown flowers trending!
Create Community -- Throw an American Flowers Week party! People across the country are gathering with fellow flower farmers and floral designers to play with flowers. See links below for inspiration -- it's easy and who doesn't want to experience seasonal and local blooms?!
Take advantage of all our FREE resources. This year, we have social media badges galore. You can download these badges to use in your own promotional activities.
Show Your Colors! And don't forget to download our USA Map of State Flowers, as well as your individual state flower page, and channel your inner artist.Coloring is a major stress-buster, did you know? Use our state flower graphics as bonus hand-outs to share with customers and clients, too!
What's American Flowers Week?
AFW is a week-long celebration of domestic flowers designed to raise consumer awareness and unite America’s flower farmers with the U.S. floral industry.
According to founder Debra Prinzing, "clearly, we’re at a new normal where consumers are highly conscious of the origins of the goods they purchase, and this is more evident in the floral industry than ever before. The Slow Flowers community of growers and designers believe it's important to raise awareness and celebrate local and domestic flowers with a new American floral holiday.”
Continuing their flower fete tradition, SC Upstate Flowers just held its 2nd annual AFW gathering last week (bottom image), inviting florists to join them for an evening of networking, arranging with fresh, local & seasonal South Carolina-grown blooms, and refreshments. Talk about a great way to create community!
For the 3rd year in a row, our great friends at Farmgirl Flowers created a very special American Flowers Week bouquet with all local blooms. And this year, they've added a delicious Apple Pie to the package! What's more American than Apple Pie and Local Flowers?!
Our friends at Longfield Gardens, a Slow Flowers sponsor, are staging an #americanflowersweek Photo Contest -- what more incentive do you need to snap and share your floral pride?! In honor of American Flowers Week, Longfield is giving away a $100 gift certificate to one lucky winner, drawn from entries through July 4th! Local Flowers for the WIN!
Share the LOCAL Flower Love and post something special to honor American Flowers Week, like this beautiful floral heart created by our friend Hillary Alger of Johnny's Selected Seeds, a Slow Flowers sponsor.
Share images of local flowers with your message of support to highlight American Flowers Week with your community, like Slow Flowers member Nan Mattson of Queen City Flower Farm (Cincinnati, Ohio) and Kelly Perry of Team Flower (Boone, N.C.)
Capture attention for American Flowers Week like these Slow Flowers Friends:
Teresa Sabankaya of Bonny Doon Garden Co. in Santa Cruz, California hangs a poster of the beautiful "rose tutu" she created for our American Flowers Week wearable floral fashion series (top image);
Learn How to Make Natural Pigments to Dye Silk Ribbons & Linens
Sign up for The Art of Dyeing with Susanna Luck of Nettle Textiles Saturday, July 1st, 11 a.m.-3 p.m. at Seattle Wholesale Growers Market
Susanna Luck of Nettle Textiles is a Portland-based floral designer and textile artist. Learn her recipes and techniques for custom-dyeing beautiful and naturally-hued ribbons and table linens that add a luxe, lustrous element to bouquets and events. Registration: $260 + $75 materials fee (includes all supplies, fabrics, recipes and LUNCH)
More campaign graphics for American Flowers Week 2017!
Last month we unveiled the stunning All-American Sunflower gown created by Seattle designer Amy Kunkel-Patterson of Gather Design Co.that incorporates locally-grown Pacific Northwest sunflowers, rudbeckia, amaranth and ornamental grasses (top left). Now there's more to post and share! Presenting three more amazing creations from Slowflowers.com member designers and flower farmers, clockwise from top right: